The construction of China's western fashion Heights Chengdu, urban complexes in the ascendant, the world's luxury brands have settled in and compete for people's attention, and constantly use the power of fashion. The women hang around in luxury and beauty of the big, big attempt to convey the soul of fashion wear between seems to have forgotten.
The time fixed in November 2011, the general trend of luxury fashion sensation in front, a study in France, Chengdu girl, quietly preparing his own career in fashion. Select a new office location, the establishment of a new brand, build teams, R & D products. Pay her a little bit of that in March 2012 to give us one full of surprises and gifts - 2012 Vvarme (French: fragrant ) brand winter "Alice in Wonderland" series of new products.
Understanding of Zhang, but no others, but it is first heard his name. I remember one of the Chengdu draper Wu said that Zhang is a very talented young designers, in Chengdu, the design of faith not fashion designers, most successful transformation into a commercial designer. specializing in second and third tier cities. Design business led by the nose and the aesthetic culture of the high-end low-end market because the profit-driven digested the insiders all feel sorry for this strange phenomenon.
In July 2011, first met with Zhang, we meet in her studio. Summer heat, she and her team are gearing up for a static fashion show. "Next month, we will be held in Chengdu Vvarme brand first fashion show" Chengdu fashion "cold" for a long time, too need for such a new thing to tease about.August 13, 2011, Vvarme brand first fashion show in Chengdu Red Star Road 35 Creative Center began. This is a simple and connotation of the fashion show, no grand scene, all the fashion-loving friend, is also a clothing insiders rare gathering. Chengdu of fashion, and excellent garment enterprises, as well as senior fashion designer wedding dresses , all gathered here together to witness Zhang founded Vvarme first release show.
The show floor, Zhang Qing and Japanese partner, Linda, love wearing a silk shirt of their own design, high waist long legs pants, retro, and it looks elegant and stylish. The exhibition hall and orderly display of their shirt, pants, cashmere coats, furs, evening dress ... different fabrics appear to reflect the designer's ability to control a variety of fabrics skilled. Careful observation, Zhang designed apparel bones are full of feminine, casual, elegant women's beautiful just the right way right - curbing the conservative, a little more is enchanting.
"Lightweight silk shirt occasionally exposed women back, waist trousers modification of the female body, the knee skirt and implicitly lengthen the proportion of women, just the retro elements in fashion this year." Teacher evaluation of the senior designer of Chengdu, Wen-Shu Li Tao. "We need the ability to create designer." Li believes that Zhang's simple and elegant design, which has no shortage of designers carefully detailed arrangements, simple revealed a trace of fine.
Since few young independent fashion designer fashion show held in Chengdu, the local media flocked very concerned about this young fashion brand has a big range of children. "We like the retro fashion, because the classic, and so will be memorable, fashion come to a natural and complete." Faced with a number of media questions, Zhang answered calm and quiet, confident design evoke fashion A new understanding
